Growth partner for fashion companies
From where you are to where you should be
We help fashion companies find direction, build strategy and grow with intention
ABOUT US
Imast is a fashion consulting agency built on a decade of hands-on work across brand, product, and growth from early-stage labels to global platforms.
The work doesn’t stop at strategy, and neither do we.
Most fashion companies know where they want to go. We build the path to get there and stay close enough to make sure it holds.
Every engagement looks different, because some clients need strategic direction and a clear plan to move forward, while others want a partner who integrates into the team and works from the inside across every part of the process. We adapt to what the business actually needs, not the other way around.
WHERE THE EXPERIENCE COMES FROM
Pangaia · Another Community · Farfetch · Azi Land · Orase · Oskelly · Roses Lace · Aspette · Tales of Two · 5th Dimension · Fashion Innovations
LAUNCH
For companies starting from zero. We build the strategy, define the processes and create a clear plan to enter the market with confidence.
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SCALE
For businesses ready to grow beyond their current structure. We audit what exists, find where the opportunity is and build a strategy for the next stage.
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SUPPORT
For companies that need an ongoing strategic partner. We work alongside the team on a monthly basis, helping with direction, decisions and the commercial reality of growth.
For companies starting from zero. We build the strategy, define the processes and create a clear plan to enter the market with confidence.
__________________________________________________________________________________________________________________________________________________________________
SCALE
For businesses ready to grow beyond their current structure. We audit what exists, find where the opportunity is and build a strategy for the next stage.
__________________________________________________________________________________________________________________________________________________________________
SUPPORT
For companies that need an ongoing strategic partner. We work alongside the team on a monthly basis, helping with direction, decisions and the commercial reality of growth.
- Commercial strategy & growth model
- Business audit & roadmap
- Brand strategy & positioning
- Brand launch from scratch
- Market entry & channel development
- International market expansion
- Wholesale & distribution strategy
- Operational process design & optimisation
- AI integration & workflow automation
01. LISTEN AND DIAGNOSE
We start by understanding the business deeply, through a consultation that goes beyond surface problems to find what is actually holding the company back from where it wants to be.
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02. AUDIT AND STRATEGISE
We conduct a full business audit and build a clear roadmap that gives the company direction, priorities and a concrete plan for growth.
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03. IMPLEMENT AND SUPPORT
When the business needs more than a strategy, we stay in and help make it real, working alongside the team through execution and adjusting the plan as things evolve.
We start by understanding the business deeply, through a consultation that goes beyond surface problems to find what is actually holding the company back from where it wants to be.
__________________________________________________________________________________________________________________________________________________________________
02. AUDIT AND STRATEGISE
We conduct a full business audit and build a clear roadmap that gives the company direction, priorities and a concrete plan for growth.
__________________________________________________________________________________________________________________________________________________________________
03. IMPLEMENT AND SUPPORT
When the business needs more than a strategy, we stay in and help make it real, working alongside the team through execution and adjusting the plan as things evolve.
Our clients come from every corner of the fashion industry, from emerging brands building their first strategy to established platforms looking to scale and enter new markets.
Fashion brands · Retail companies · DTC businesses· Resale platforms · Marketplaces · Multi-brand retailers
Fashion brands · Retail companies · DTC businesses· Resale platforms · Marketplaces · Multi-brand retailers
Founder
Angelika Martirosian
More than a decade of experience scaling fashion and consumer brands across D2C, e-commerce, retail, partnerships and international markets, working with every type of fashion business from emerging brands to established platforms and marketplaces.
A track record built on commercial strategy, business transformation and end-to-end operations, combining strategic thinking with hands-on execution to build brands, channels and scalable operating models that work across markets. Imast was created to bring that experience to fashion companies at every stage of their growth.
A track record built on commercial strategy, business transformation and end-to-end operations, combining strategic thinking with hands-on execution to build brands, channels and scalable operating models that work across markets. Imast was created to bring that experience to fashion companies at every stage of their growth.
Get in touch
Not sure where to start? Book a FREE 30-minute call — we’ll look at your business together and tell you exactly what needs to move first.
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